There are few different ways to handle your company’s publicity. One way is to hire a PR firm. Another is to hire a freelance publicist. Another is to hire your own full-time publicist who will be a part of your internal team. The last option is for you, the owner, to do it yourself.
This will serve as your blueprint to how you will execute your PR objectives based on your overall business goals. After all, PR is there to support the financial success of your company.
After you watch the video, you may think to yourself, now what? What do I do about the other aspects of my business like marketing, distribution, management, customer growth? We will delve into that and more at my upcoming online workshop, How To Start + Grow A Fashion Brand That Sells! If you want to be prepared to launch and expand your fashion brand, register here.